Berkeley Homes Group


Project Case Study: Berkeley Homes Group

Project Type: Property Development


In August Rhubarb Seating was approached by main contractor Bespoke Construction Services Ltd for support with luxury soft seating requirements for the prestigious St Joseph Snow Hill Wharf development. The apartment complex commissioned by Berkeley Homes Group offers high-quality residential properties within the urban, culture-rich city of Birmingham. Following successful delivery in September, we were also appointed to design and supply bespoke seating for The Glasswater
Locks and The Green Quarter developments.

The Challenge:

The procurement agent originally contracted to supply the loose FF&E for the project proved unable to satisfy the requirements. Our last-minute involvement in the project meant we were working to tight deadlines. We engaged straight away with the design team and project manager to understand the brief, the furniture specifications and room layouts.


Project Scope:

The brief was for ultimate comfort, luxury sofas, armchairs and lounge chairs for the main reception area, a cinema room, and a separate lounge area, together with the provision of side tables, coffee tables, scatter cushions, task chairs and meeting room chairs.

How we delivered:

Our Head of Design quickly set to work modifying the specifications of our standard range Hoxton and Kendra sofas to achieve a ‘Resi-mercial’ design. The plush and luxurious look and feel was achieved by adjusting the foam grade, creating deep cushioning for ultimate comfort. We supplied three upholstered seat cushions with different foam grades for the lead Quantity Surveyor and the Berkeley Homes project team to test prior to manufacture. In consultation with the client, we selected appropriate fabrics and colour palettes for all seating supplied. A site visit, seating & fabric samples, drawings and designs, manufacture and production, and delivery to the client were all completed on time and to complete satisfaction within 5 weeks.


Bespoke Design:

Glasswater Locks and The Green Quarter all required the design of bespoke seating. The separate lounge area at Snow Hill Wharf saw us design a unit specifically to mirror the radius of a circular rug which resulted in a showstopping chaise lounge with luxury foams, velvet fabric, timeless curved contoured design and a touch of je ne sais quoi.


“I’ve just come from showing the Mayor of West Midlands and our CEO the residents’ amenities – the sofas and chairs look fantastic!”

St Joseph Sales and Marketing Director